Amazon – Hype House for Prime Day

For Amazon UK’s Prime Day 2024 we created the Amazon Hype House—an immersive experience we brought to life in collaboration with The Academy. This exclusive event was designed to showcase the best Prime membership deals and offer sneak peeks of the exciting offers available on Prime Day in July this year. 

Our vision was to create a unique, festival-inspired environment where guests could fully immerse themselves in the world of Prime. The event featured a variety of themed spaces: a romantasy-inspired library nook, a futuristic gaming den for competitive online play, and a dressing room for upcycling wardrobes. Guests could also enjoy endless stacks of Deliveroo orders in the kitchen or relax in the lounge area while watching popular Prime Video shows, all to the soundtrack provided by the talented party planners at Lab54.

Jubba managed every aspect of this project from concept to completion. Our team handled the design, graphics, and full production, including the on-the-day build and event management. The result was an unforgettable experience that perfectly captured the essence of Amazon Prime and left a lasting impression on all who attended.