Amazon – Fire Television Launch

To announce the launch of the new Amazon Fire Television set in the UK and Germany, we were briefed to find a suitable venue for Amazon to present to key media and influencers from the Tech sector and design the creative elements of the event.

100 key guests from both the UK and Germany, were invited to 180 The Strand, where we facilitated a 30 min keynote presentation.  Guests were then invited  to a separate demonstration studio where we had designed and built ‘in-home’ set-ups for Fire TV – one for the UK, one for Germany and one for Luna (Gaming). 

Media could interact, take product photos and speak directly with Amazon experts to fully understand everything about the new television, a very important new product for Amazon.